Town changes its name; firm to serve up free TV
By DAVE MOORE / Denton Record-Chronicle
DISH (formerly CLARK), Texas - What's in a name? For residents of Clark, the answer is 10 years of free satellite TV service.
Clark's leaders voted unanimously Tuesday night to rename the southwestern Denton County town DISH as part of a publicity campaign with the Dish Network.
In exchange for permanently adopting the name DISH, crews will install satellite dishes across the town, said Dish spokesman Mark Cicero.
"I'm going to get satellite TV in my room, and my mom and dad will never see me again," said DISH resident Haley Chasteen, 9.
Town to change name for free TV Service
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My hometown is older than the dish cable providers so I don't think it would float in Bartow. We have a Courthouse in Bartow that is over 100 years old and is not being used as a courthouse, a newer more modern one was built about 25 years ago but the building is still being used for other things.
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Mayor wants DISH to shed pounds
By PEGGY HEINKEL-WOLFE / Denton Record-Chronicle
DISH, Texas – Mayor Bill Merritt helped his residents get free satellite television. Now he hopes to get them off their couches.
Mr. Merritt and the Town Council voted Tuesday to participate in Texas Round-Up, a six-week fitness campaign sponsored by the governor's office, in hopes of becoming "Fittest City in Texas" in its population category.
"It's an effort to buck the stereotype that all our residents are becoming couch potatoes," Mr. Merritt said.
The tiny Denton County town, formerly named Clark, got national publicity after the Town Council voted Nov. 15 to rename the town DISH. In exchange, all 100 residents received free satellite television from Dish Network.
In a segment about the name change on The Daily Show with Jon Stewart, a commentator implied that all the residents would become couch potatoes, teasing the residents of DISH about wasting "their lives away" watching television.
So when Mr. Merritt heard about Gov. Rick Perry's program, he decided the town could create another name for itself. Mr. Perry kicked off the program Tuesday in Austin. It's the third year for the six-week statewide effort to encourage Texans to become more active.
Tim Scrivner, owner of Fieldhouse Fitness Center in Justin, asked Mr. Merritt to consider participating in the program's city challenge several weeks ago. Residents can log their activities, earn fitness rewards and, if they're ready, participate in a fun run around the state Capitol on April 29.
If enough people join the town's team, DISH could be one of four cities, based on size and percentage of residents completing the six-week program, that will win the Governor's Cup and the designation of "Fittest City in Texas," said Marty McCarty, a spokeswoman for Texas Round-Up.
To help DISH get started, Mr. Scrivner will bring aerobics equipment to Town Hall for residents to use Feb. 27 to March 3, including stationary bicycles, treadmills and elliptical trainers. Residents will also have access to personal trainers and iPods that can be loaded with exercise programs and background music.
Since Mr. Scrivner can't bring weight machines from his gym, residents can also go to Fieldhouse Fitness Center that week and as a free guest member for the next three months, he said.
DISH resident Annette Horning said she will use the treadmill during the designated exercise hours at Town Hall. She said she's also volunteering to help others who want to participate, but don't want to come to Town Hall to work out. Instead, they will log their walking, gardening, housework and other activities.
"It's everyday activities, too, and it [Texas Round-Up] helps motivate you to watch what you do to stay healthy," Ms. Horning said.
Mr. Merritt also said there are plans to sweeten the pot with more rewards, with some coming from DISH Network. He pledged a $175 cash prize from his own pocket for the resident who logs the most hours of activity.
"If I've learned anything in the past two months, it's that people will do a lot for free stuff and to be on television," he said.
By PEGGY HEINKEL-WOLFE / Denton Record-Chronicle
DISH, Texas – Mayor Bill Merritt helped his residents get free satellite television. Now he hopes to get them off their couches.
Mr. Merritt and the Town Council voted Tuesday to participate in Texas Round-Up, a six-week fitness campaign sponsored by the governor's office, in hopes of becoming "Fittest City in Texas" in its population category.
"It's an effort to buck the stereotype that all our residents are becoming couch potatoes," Mr. Merritt said.
The tiny Denton County town, formerly named Clark, got national publicity after the Town Council voted Nov. 15 to rename the town DISH. In exchange, all 100 residents received free satellite television from Dish Network.
In a segment about the name change on The Daily Show with Jon Stewart, a commentator implied that all the residents would become couch potatoes, teasing the residents of DISH about wasting "their lives away" watching television.
So when Mr. Merritt heard about Gov. Rick Perry's program, he decided the town could create another name for itself. Mr. Perry kicked off the program Tuesday in Austin. It's the third year for the six-week statewide effort to encourage Texans to become more active.
Tim Scrivner, owner of Fieldhouse Fitness Center in Justin, asked Mr. Merritt to consider participating in the program's city challenge several weeks ago. Residents can log their activities, earn fitness rewards and, if they're ready, participate in a fun run around the state Capitol on April 29.
If enough people join the town's team, DISH could be one of four cities, based on size and percentage of residents completing the six-week program, that will win the Governor's Cup and the designation of "Fittest City in Texas," said Marty McCarty, a spokeswoman for Texas Round-Up.
To help DISH get started, Mr. Scrivner will bring aerobics equipment to Town Hall for residents to use Feb. 27 to March 3, including stationary bicycles, treadmills and elliptical trainers. Residents will also have access to personal trainers and iPods that can be loaded with exercise programs and background music.
Since Mr. Scrivner can't bring weight machines from his gym, residents can also go to Fieldhouse Fitness Center that week and as a free guest member for the next three months, he said.
DISH resident Annette Horning said she will use the treadmill during the designated exercise hours at Town Hall. She said she's also volunteering to help others who want to participate, but don't want to come to Town Hall to work out. Instead, they will log their walking, gardening, housework and other activities.
"It's everyday activities, too, and it [Texas Round-Up] helps motivate you to watch what you do to stay healthy," Ms. Horning said.
Mr. Merritt also said there are plans to sweeten the pot with more rewards, with some coming from DISH Network. He pledged a $175 cash prize from his own pocket for the resident who logs the most hours of activity.
"If I've learned anything in the past two months, it's that people will do a lot for free stuff and to be on television," he said.
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